It is the way in which technology is carried around or transferred.
Convergence:
Bringing together two or more technologies in the same device, e.g mobile phone with a camera.
Interactivity:
the audience participate in new ways with media e.g. use the red button on Sky.
Compatibility:
software can be used on one or more system, and easily carried around. e.g a Data pen can be used on all sorts of computers.
Storage:
devises that can store media data e.g ipods, computers etc.
Miniaturisation:
that the technology is getting smaller making it portabal.
Digital:
The way in which data of all types can be transmitted in the smallest possible form via 0 and 1s. e.g images, sound and texts
Connectivity:
Refers to a program or device's ability to link with other programs and devices. For example, a program that can import data from a wide variety of other programs and can export data in many different formats is said to have good connectivity
Synergy:
how a media institution uses products to sell one another (e.g. film and soundtrack and video game).
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